Chris Hines 
If you’re not a web developer and don’t know much about the code that is behind every website then you may not be familiar with schema mark up code and what it does. In this post I will give you a short overview of what it is and how it can help your … Read more
If you are a business owner, you would want to know the different website metrics that enable you to optimize your future online marketing campaigns. Using premium third-party analytical tools can help you find important information regarding your website’s performance including daily traffic, ranking updates and conversion rates. But Google offers a free web … Read more
Many small businesses have learned to effectively use social networking to grow their sales but with so many new platforms to choose from there is confusion as to what is the best strategy to use and how time is best spent. By following the tips described below, you will be able to prioritise your … Read more
Backlinks are arguably the most important ranking factor in Google’s algorithm. Certainly quality content, social shares, low bounce rate, fast load times and having a mobile friendly website all help. But the bottom line is if nobody links to your content then you almost certainly won’t rank. In this post I’m going to describe … Read more
Mobile marketing is a reasonably new type of advertising. It is no longer the preserve of large corporations. Currently, smaller businesses get involved, and enjoy huge benefits. Below is a selection of tips to help you get the most from your mobile marketing. When creating a mobile marketing project, it is essential to … Read more
If your business is in a marketing rut at the moment, why not look at how to use Facebook to grow your business? Just create your Facebook business account and start getting the word out about your company. This blog post will show you why Facebook is one of the most powerful advertising platforms … Read more
When setting up an Adwords campaign there are 3 common mistakes I see with my client’s accounts and they’re easy to fix. Making one or more of these mistakes can mean the difference between success and failure with your Adwords campaign. The first mistake I see is sending all visitors to the home … Read more
In order to market your website, you should know about search engine optimization or SEO. Your objective is to get the top spot on the first web page of the search engine results pages (SERPs), and you can’t do that without improving the SEO on your site. To make sure you have a … Read more
Vilfredo Pareto was a 19th Century economist and sociologist. He first identified the “law” that was subsequently named after him based on his discovery of a grossly uneven but predictable distribution of wealth in society (it is in fact still present today). The Pareto Principle is more commonly known as the 80/20 Rule … Read more
In this blog post I want to share with you seven powerful online marketing strategies to allow you to get more customers and clients from the internet. Some will be familiar, others less so. Let’s begin… Website The first one is your website. Most companies begin their online marketing with … Read more